Mortlake Fire Company

Reaching Volunteers

A local fire department was looking for a fresh way to attract volunteers. They wanted a website that would convey the moral reward of becoming a volunteer with the steps it takes to get there.

After conducting interviews with several department members, I built a front-end website consisting of 3 pages using WiX website builder. The text for the website was personally developed using SEO tactics and considerations. Also, supplied photos were edited using Adobe Photoshop then optimized for the web to assure fast loading speeds that are easy on mobile data rates.

The fire department was thrilled with their new website. The chief of the department explained how he feels that the website is the perfect tool for volunteer recruitment. To this day, contact is continuously made with the department for small graphic design jobs.